Monday, April 13, 2009

Just in Time for Earth Day - Our New Charter Oak Brand Yoga Mat Cleanser!

I am so excited to announce that recently created a new biodegradable and eco-friendly Yoga Mat Cleanser and it is now available for you to buy - just in time for Earth Day! You can get an 8oz Bottle of our new Charter Oak Brand Yoga Mat Cleanser by Clicking Here!

Here's the press release announcing our new Yoga Mat Cleanser:

YogaDirect’s New Mat Cleaner Provides Greener Cleaner Workout

Hartford, CT, March 09, 2009 ---, the largest direct importer and manufacturer of quality yoga equipment in the United States, unveiled its new yoga mat cleaner this week after an intensive 6 month product development period. Branded as Charter Oak Yoga Mat Cleanser, the pump spray cleaner is made of all natural ingredients and provides a new improved solution for avoiding infections commonly contracted by using insufficiently cleaned yoga mats or other gym equipment.

A recent report from The New York Times claims some doctors have seen a 50% spike in the number of patients developing athlete’s foot and plantar warts. It’s been determined that the likely culprit is exercising on unclean yoga mats or other fitness equipment. Yoga mats are particularly prone to harvesting harmful bacteria, as the surface is porous and often left damp after usage. This allows the mat to become a breeding ground for millions of bacteria, which can cause infections such as staph, warts, and even life threatening MRSA. Working out on a clean yoga mat is a crucial step to helping prevent such ailments. “We were unsatisfied with other mat cleaners currently available on the market and we feel preventing the spread of such afflictions is of utmost importance. Therefore, we made a huge commitment to our customers by spending over half a year perfecting our Charter Oak Yoga Mat Cleaner,” stated account representative Susan Volenec.

Beyond offering the perfect formula for safeguarding yogis, also wanted to offer a truly environmentally friendly product. Therefore, Charter Oak Yoga Mat Cleanser is made from 100% natural and bio-degradable ingredients. “YogaDirect’s new mat cleaner is the smart choice for you and the environment!” continues Volenec. Even though the cleaning agent is composed of all natural ingredients such as citrus oil and coconut oil, the all-in-one cleanser is versatile enough to be used for daily cleansing or thorough occasional use. is the largest direct importer and manufacturer of quality yoga equipment in the United States. Since launching in 1999, YogaDirect has taken great pride in its’ outstanding customer service, 100% satisfaction money back guarantee policy, low prices, and high quality. For more information, please contact Shelly Ouellette at 1-800-331-8233 or visit

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